Q4 2020 Performance of Top Self-therapy & Journaling Apps on Android in Australia

In the fourth quarter of 2020, the self-therapy and journaling app category saw varied performance across the top Android applications in Australia. Data provided by Sensor Tower gives us insights into the trends of downloads and active users for these apps.

Fabulous Daily Routine Planner experienced a significant surge in both downloads and weekly active users towards the end of Q4. Downloads jumped from a low of 428K in late October to an impressive 3M by the end of December. Weekly active users followed a similar trend, increasing from around 9K in late November to over 13K in the final week of 2020.

Mindvalley: Self-Improvement saw its revenue grow steadily over the quarter, with an increase from 373 USD in late September to 966 USD by the year's end. Downloads remained relatively low, peaking at 104K in early November, while active users showed a slight uptick from 418 in late December, compared to earlier weeks.

The mood-tracking app Daylio Journal maintained consistent revenue throughout the quarter, ending with 303 USD in the last week of December. Downloads saw a notable rise from 199K in mid-December to 422K at the close of the year. Weekly active users also experienced growth, reaching 16K in the final week from a low of 15K in mid-December.

Productive - Habit tracker observed a fluctuating revenue, with a peak of 358 USD in early December and ending at 237 USD. Downloads reached their highest at 463K in mid-October and saw a resurgence to 412K in the final week. Active users peaked at 1K in late November, a notable increase from earlier weeks.

Lastly, I am - Daily affirmations had a stable quarter in terms of revenue, concluding at 204 USD. Downloads showed an upward trend, culminating in 344K by year-end. The app's weekly active users also increased, moving from 708 in late September to 953 by the end of December.

For more detailed insights on the performance of these self-therapy and journaling applications, Sensor Tower's comprehensive data provides an in-depth look at the trends within this app category.